Lucozade to trial edible packaging at sports events

UK sports drink brand Lucozade Sport has announced that it will be trialling a new range of edible seaweed packaging at a number of UK sports events from September 2018.

Lucozade’s brand owner, Lucozade Ribena Suntory, has worked with materials engineering start-up Skipping Rocks Lab to develop the biodegradable packaging, which will hold Lucozade’s range of sports drinks and gels.

According to Skipping Rocks Lab, the Ooho packaging is made entirely from seaweed extract, is edible and compostable, and naturally biodegrades in four to six weeks. Ooho can be treated like food at the end of use and disposed of in food waste bins.