Costa to package new ‘smart cup’ in recycled coffee cups

UK chain Costa Coffee has launched a new reusable coffee cup that enables contactless payments and comes in packaging made from recycled coffee cups.

The coffee giant’s new ‘Clever Cup’ will allow customers to pay for their coffee using Barclaycard contactless payment technology built into the cup, while the packaging it comes in, made by paper manufacturer James Cropper, contains recycled fibre from one ‘medio’ sized cup from Costa’s own waste stream.

Currently, around 2.5 billion disposable coffee cups are used every year in the UK, with only 0.25 per cent being recycled, due in part to a lack of facilities able to deal with the mixed plastic and paper nature of the cups.